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Mastering the Target Operating Model: A Strategic Guide for Global Organisations

  • Writer: Richard Keenlyside
    Richard Keenlyside
  • 1 hour ago
  • 5 min read

In today’s fast-paced business environment, organisations face constant pressure to adapt and evolve. One of the most effective ways to ensure sustainable growth and operational efficiency is by developing a robust target operating model (TOM). I have found that a well-designed TOM acts as a blueprint, guiding companies through complex transformations and aligning their resources, processes, and technology with strategic goals.


Understanding the target operating model is essential for any organisation aiming to thrive in a competitive landscape. In this post, I will walk you through the core concepts of TOM, its components, and practical steps to implement it successfully. Whether you are part of a private equity firm, an SME, a startup, or involved in M&A activities, this guide will provide actionable insights to help you navigate your digital transformation journey.


What is a Target Operating Model and Why Does It Matter?


A target operating model defines how an organisation wants to operate in the future to achieve its strategic objectives. It outlines the structure, processes, technology, and people capabilities required to deliver value efficiently and effectively. Think of it as a detailed map that shows where you are now, where you want to be, and how to get there.


The importance of a TOM cannot be overstated. Without it, organisations risk misalignment between strategy and execution, leading to wasted resources, inefficiencies, and missed opportunities. A clear TOM helps:


  • Align business and IT strategies to ensure technology investments support business goals.

  • Streamline processes to reduce complexity and improve agility.

  • Define roles and responsibilities to enhance accountability.

  • Identify technology enablers that drive innovation and automation.

  • Support change management by providing a clear vision for transformation.


By focusing on these areas, organisations can improve operational performance and position themselves for long-term success.


Eye-level view of a business team discussing strategy around a conference table
Business team collaborating on target operating model strategy

Key Components of a Target Operating Model


To build an effective TOM, it is crucial to understand its core components. Each element plays a vital role in shaping how the organisation functions and delivers value.


1. Processes


Processes define the workflows and activities that create value. Mapping out current processes and redesigning them to be more efficient is a fundamental step. This often involves eliminating redundancies, automating manual tasks, and standardising procedures across the organisation.


2. Organisation Structure


This component outlines how teams are organised, reporting lines, and governance mechanisms. A well-designed structure supports collaboration, decision-making, and accountability. It also ensures that the right skills are in place to execute the strategy.


3. Technology


Technology acts as the backbone of the operating model. Selecting the right systems and tools enables automation, data-driven decision-making, and seamless integration across functions. It is important to assess existing technology and identify gaps that need to be addressed.


4. People and Culture


People are at the heart of any operating model. Defining roles, responsibilities, and required competencies ensures that the organisation has the talent needed to succeed. Additionally, fostering a culture that embraces change and innovation is critical for transformation.


5. Performance Metrics


Establishing clear metrics and KPIs allows organisations to measure progress and make informed adjustments. These metrics should align with strategic objectives and provide visibility into operational effectiveness.


By carefully designing each of these components, organisations can create a cohesive and scalable operating model that supports their vision.


How to Develop and Implement a Target Operating Model


Developing a TOM is a structured process that requires careful planning and collaboration. Here is a step-by-step approach I recommend based on my experience:


Step 1: Define Strategic Objectives


Start by clarifying the organisation’s strategic goals. What are the key outcomes you want to achieve? This could include market expansion, cost reduction, improved customer experience, or digital innovation.


Step 2: Assess Current State


Conduct a thorough assessment of the current operating model. Identify strengths, weaknesses, and areas of misalignment. This involves reviewing processes, technology, organisational structure, and culture.


Step 3: Design the Future State


Based on the strategic objectives and current assessment, design the target operating model. This should include detailed descriptions of processes, organisational roles, technology architecture, and performance metrics.


Step 4: Develop a Roadmap


Create a phased implementation plan that outlines key initiatives, timelines, and resource requirements. Prioritise quick wins to build momentum and demonstrate value early.


Step 5: Execute and Monitor


Implement the changes according to the roadmap. Establish governance to oversee progress and address challenges. Continuously monitor performance against KPIs and adjust as needed.


Step 6: Embed Continuous Improvement


A TOM is not static. Encourage a culture of continuous improvement to adapt to evolving market conditions and technology advancements.


High angle view of a project team working on a digital transformation roadmap
Project team collaborating on target operating model implementation plan

Common Challenges and How to Overcome Them


While the benefits of a target operating model are clear, the journey to develop and implement one is not without obstacles. Here are some common challenges I have encountered and practical ways to address them:


  • Resistance to Change: People naturally resist change. To overcome this, communicate the vision clearly, involve stakeholders early, and provide training and support.


  • Lack of Alignment: Different departments may have conflicting priorities. Use cross-functional teams and governance structures to ensure alignment.


  • Technology Complexity: Legacy systems can hinder transformation. Consider phased technology upgrades and integration strategies.


  • Insufficient Data: Reliable data is essential for decision-making. Invest in data governance and analytics capabilities.


  • Resource Constraints: Limited budgets and skills can slow progress. Prioritise initiatives based on impact and seek external expertise if needed.


By anticipating these challenges and planning accordingly, organisations can increase their chances of success.


The Role of Strategic IT Leadership in TOM Success


Strategic IT leadership plays a pivotal role in shaping and executing the target operating model. As someone deeply involved in this field, I have seen how effective leadership bridges the gap between business strategy and technology execution.


IT leaders must:


  • Champion the TOM vision and ensure it aligns with business goals.

  • Drive collaboration between IT and business units.

  • Manage technology investments to support the operating model.

  • Foster innovation and agility within IT teams.

  • Lead change management efforts to embed new ways of working.


Strong IT leadership ensures that technology becomes an enabler rather than a barrier to transformation. This is especially critical for global organisations and private equity firms looking to maximise value from their investments.


Moving Forward with Confidence


Developing a target operating model is a strategic imperative for organisations seeking to enhance operational efficiency and drive sustainable growth. By clearly defining how your organisation will operate in the future, you create a foundation for successful digital transformation and long-term competitiveness.


If you want to explore how a tailored TOM can benefit your organisation, I encourage you to take the first step by assessing your current state and defining your strategic objectives. Remember, the journey may be complex, but with the right approach and leadership, the rewards are substantial.


For more insights on strategic IT leadership and digital transformation, feel free to connect with me or explore additional resources.



I hope this guide has provided you with a clear understanding of the target operating model and practical steps to implement it. Embracing this framework will empower your organisation to navigate complex technology challenges and unlock new growth opportunities.

 
 
 

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